Microsoft has been messing around with portable video players -- like iPods but for showing movie clips -- for a couple of years now, and the Windows CE-based software finally has an official name. In fact, the Media2Go code-name has been replaced by the typically stuffy and long-winded Windows Mobile software for Portable Media Centers, according to Microsoft's press release, here. "Device manufacturers such as Creative, iRiver International, Samsung Electronics Co. Ltd., SANYO Electric Co. Ltd. and ViewSonic Corp. have announced they are developing Portable Media Center devices." But they are still a very long way from reaching the shops.