TV cook Delia Smith has lost £60m on the internet, joining the growing list of celebrities who have made vast paper losses from online ventures.

Her Deliaonline.com, which offers consumers recipes and tips on food and wine, was valued which at £60m at the height of the internet boom last June. It is now worth virtually nothing.

The PR guru, Matthew Freud, comes in second, according to the survey by the Mail on Sunday, with a paper loss of £53m from disasters including Oxygen Holdings and Toyzone.co.uk.

Pop star David Bowie's fortune is down by £30m, wasted on improvident ventures such as Bowiebanc.com, while the Manchester United manager, Sir Alex Ferguson, is said to have lost £10m in value on Toptable.co.uk.

Absolutely Fabulous star Joanna Lumley lost £5m in paper money because of ClickMango and celebrity chefs Gordon Ramsay and Anthony Worrall-Thompson lost £5m apiece after they combined to back Foodoo.com.

Other big name losers include Bob Geldof (£3m) for Deckchair.com and WapWorld; Jonathan Ross (£2m) for Toyzone.co.uk; Jim Kerr (£1.7m) for Student24-7.com; and Madonna (£665,000) for Artistdirect.

The losses were revealed in the Mail on Sunday's survey of "dot.goners", part of its 2001 Rich Report.

Tim Jackson, the former Financial Times journalist and founder of QXL, forms part of the Rich Report's 20 biggest losers with a paper loss of £417m to his current value of £5.8m.

Four prominent internet people make the Mail's top 50 richest young list among the likes of David and Victoria Beckham and Robbie Williams.

These include Jonathan Rowland, son of David Rowland, who founded Jellyworks and is now said to be worth £26m.

Ajaz Ahmed, the AKQA agency man used to making appearances in rich lists, beats Geri Halliwell to 18th place with a paper fortune of £24m.

Tom Hadfield, the 19-year-old A-level student from Brighton who set up Soccernet and Schoolsnet, is worth £19m; and Ernesto Schmitt, the 29-year-old founder of Peoplesound.com, enters at 28 with £17m.

It was the weekend of rich lists, with the Sunday Times also publishing its latest list.

Easy founder Stelios Haji-Ioannou was top of the "fastest fortunes made" list, with an annual average growth rate of £145.5m.

Publisher Felix Dennis appears at number 67 in the list with a fortune of £425m; Peter Wilkinson (a founder of Freeserve) comes in at 73 with £400m; and Express boss Richard Desmond appears at 105 with £300m.