Welcome to the age of Martini marketing – any time, any place, anywhere

University marketers have to develop digital campaigns that operate round-the-clock for students around the globe

How to get into the games industry – an insiders’ guide

From bedroom coders to 200-strong teams with multimillion dollar budgets there is a vast array of opportunities in the video game industry. We ask 15 insiders about the best ways in. By Keith Stuart

Ucas sells access to student data for phone and drinks firms’ marketing

University admissions service, which reaches million students in market 'worth £15bn', defends £12m advertiser revenue

Have traditional student recruitment campaigns lost their bite?

Universities are finding more creative ways to recruit students – through social media and digital campaigns, a survey finds

We need long-sighted and informed politicians in the technology debate

Jemima Kiss: The coalition launched Tech City and is introducing computer science to the curriculum, but Labour has been missing a trick. The web has much in common with its social values

Home computers to help scientists assess climate role in UK’s wet winter

Spare computer time lent to researchers at Oxford University will allow intensive climate modelling of 2013-14 conditions

The Gravity graduates: experience that’s out of this world

The film Gravity has taken home seven Oscars, and kickstarted the careers of many graduates

The hour of code: why we should get with the program… and try coding

The tech industry is championing an initiative to get us all to try programming for an hour – and forget the stereotypes. Carole Cadwalladr speaks to four experts

Craft Computer Club aims to raise £35k to teach kids coding through papercraft

STEM ambassador Dan Bridge turns to Kickstarter to help fund book and online community around paper models. By Stuart Dredge

Year of Code already needs a reboot

We certainly need to get behind a single campaign to educate teachers about computer code. But we should get more technical expertise on board, writes John Naughton

Four ways to tempt more students to study engineering

As the government promises to protect funding for costly engineering courses, we look at how to transform the subject's outdated image

Stuart Hall’s cultural legacy: Britain under the microscope

Stuart Jeffries: The so-called 'godfather of multiculturalism' changed Britain for the better even while he showed us the ugly truth about our racist society