Richard Hartley

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What’s next for mobile display ads?

Google, MediaCom, LBi and YuMe ponder the future for brands on mobile devices. By Stuart Dredge

Budweiser wants off this Flight: when product placement goes bad

Amanda Holpuch: Advertising in movies is fairly ubiquitous, but some films take creative license to malign the products in the storyline

Online paid-content market poses threat to traditional advertising

Rise of tablet computers and smartphones could help paid-content market rise to £8bn a year by 2017, says report. By Mark Sweney

Toronto Star to erect a paywall

Virtually all of Canada's papers will soon charge for online content

McClatchy reports drop in revenues

US newspaper publisher hoping for boost from paywalls

New York Times reports 11% rise in paid-for digital subscriptions

Company reports small profit despite year-on-year falls in print and digital advertising. By Mark Sweney

When is it OK for a cancer campaign to be sexy?

Ally Fogg: It's possible for campaigns about cancers of the penis or breast to use a sexual hook without slipping into gross exploitation

Bodyform’s bloodless snark attack

Arwa Mahdawi: The sanitary pad brand's response to a Facebook comment is funny, but it remains within the conventions it's satirising

Microsoft, Apple and Samsung to launch Christmas advertising blitz

Analysts say digital giants' advertising spend will be on a scale not seen 'outside presidential elections'

Despite its flaws, #firstworldproblems ad campaign breaks new ground

Adverts featuring Haitians reading out #firstworldproblem tweets may be trite, but show how social media could break down stereotypes

Mobile advertising hits £500m in 2012

Growth of smartphones and tablets has led to UK advertising on mobile devices growing 132% in the first half of year. By Mark Sweney

Bob Brooks: the man who reinvented advertising

Bob Brooks, who died last week, was behind some of our most iconic ads. Sam Delaney salutes a testy genius

Doritos offer chance to work with Transformers director Michael Bay

Competition to create advert to be screened during US Super Bowl could win aspiring film-makers role on Transformers 4

Publicis Groupe buys LBi for €416m

Independent digital marketing agency bought by Maurice Levy's advertising and public relations company . By Mark Sweney

Google warned it could face antitrust proceedings in Europe

EU Competition commissioner says concessions do not go far enough to ease concerns it used its search clout to block rivals. By Charles Arthur

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About

  • About Richard Hartley
  • Richard Hartley’s Work
  • Location

Film & Tech News

  • The Guardian view on John Williams and Steven Spielberg: a partnership that changed cinema
  • The Rev Michael Humphreys obituary
  • 45 Years review – Gabriel Byrne and Geraldine James mark an anniversary for the ages
  • How Refugee Week film festival brings migrants’ experience home
  • The best 4K wireless TV streamers for more choice – with no aerial required
  • The UK’s social media ban for under-16s has just empowered big tech
  • Luca Guadagnino’s Sam Altman movie dropped by Amazon after it announces OpenAI partnership
  • Read a book? Join a club? Stare at a wall? Social media alternatives for under-16s
  • ‘It’s a scam’: Americans express unease over SpaceX’s influence on retirement savings
  • Bologna’s niche festival of forgotten films captures the streaming generation
  • Anya Taylor-Joy will make a brilliant elf assassin in Hunt for Gollum. But it’s a movie we don’t need
  • Jennifer Siebel Newsom’s new film shines a light on the human cost of unregulated social media
  • Avatar: Fire and Ash to Project Hail Mary – the seven best films to watch on TV this week
  • You can handle the truth! Why cinema suddenly loves conspiracy theories
  • On the trail of the dotcom queen: how Julie Meyer left a pattern of unpaid bills, missing funds and broken dreams in her wake
  • Telegram questioned by Ofcom after arsonist who targeted Starmer-linked properties recruited on app
  • In the Hand of Dante review – Gerard Butler is jaw-dropping in bizarre Renaissance mafia reverie
  • The Crunch: Climate refugees, visualising Elon Musk’s wealth, and the many ways to analyse the World Cup
  • California ‘billionaire tax’ makes ballot despite opposition from tech moguls
  • Voicemails for Isabelle review – Netflix romcom picks creepy over cute
  • The Guardian view on OnlyFans: revelations of abusive middlemen merit MPs’ attention
  • Attorney general tells department to stop using X amid UK disinformation concerns
  • ‘Ordinary people are being erased’: one director’s audacious fightback against AI – featuring Frinton
  • Don’t wait for Prime Day. We found the 31 best early deals from Amazon and its competitors
  • Aardman exhibition marks animation studio’s half a century in Bristol
  • Post your questions for Minions supremo Pierre Coffin
  • We must be alive to the dangers of a UK social media ban – and the way to really help young people
  • Girls Like Girls review – Sapphic teen romance is a precious and predictable yawn-a-thon
  • Farage trying to block ‘Britcoin’ plans that could be costly for billionaire donor
  • The best LED face masks in the UK, tested: 11 light therapy devices that are worth the hype

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