More than 9 million Britons now use adblockers

Latest Internet Advertising Bureau figures show 22% of web users over 18 years old use software to strip ads from digital content

Advertisers are the potential losers at Oscars amid calls for protests and boycotts

Advertising slots were finalised last fall at $2m for a 30-second spot, and now buyers hope they can still reap profits despite #OscarsSoWhite controversy

Adblock Plus opens up about how ‘acceptable ads’ work

Publishers with more than 10m blocked ads have to pay 30% of the revenue from previously blocked ads to make it on to whitelist

Watch Evil Dead director Sam Raimi spoof horror movies in a Chevrolet ad

Morgan Freeman also appears to promote his National Geographic series The Story of God in our review of the best new commercials

Google Amp will make reading the news faster, but can it keep the web open?

Accelerated Mobile Pages is designed to save readers seconds and make money for publishers online where slow-loading sites can make all the difference

Oculus Rift and HTC Vive: virtual reality remains so near and yet so far

VR is heralded as the next big thing, but there’s reason to question whether this technology will ever become a must-have

As publishers lose control, are newspaper websites a dead parrot?

Adblocking and the power of platforms such as Facebook threaten to block the pipes that lead to readers

Mobile operator Three to introduce adblocking

Move to ‘give customers more control, choice and greater transparency’ has prompted concern among digital publishers and advertisers

Watch Arnold Schwarzenegger in a Mobile Strike game advert – Ad break

See the Terminator star battle all comers in a Super Bowl 2016 commercial, plus Samsung describes the tough path to Winter Olympics glory

Block ads? That only makes you more attractive to advertisers

Report says users of adblockers are likely to be tech-savvy and see fewer ads overall

Digital agencies must learn how to speak the CEO’s language

Digital technology has become key to how brands survive and thrive, which means agencies will have to take on the C-suite directly

Ad brake: are Zootropolis and Hail, Caesar! ushering in a new age of slow trailers?

The snail-paced teaser for Disney’s new animation is the latest to merrily reject the usual frenetic framework. Does it mark a golden dawn of ponderous promos?

Google to ban Adobe Flash-based advertising

Another nail is hammered into Flash’s coffin, meaning 2016 will be the last year of abundant display-marketing based on the maligned plugin

Oscars gift bag worth $200k to include breast lift, sex toy and walking tour of Japan

All acting and directing nominees will receive PR goodie bag of beauty goods and luxury experiences from brands hoping to capitalise on Oscar hopefuls’ fame, via LA product placement firm

What programmatic means for your business – webchat roundup

Here are the best insights from our online discussion on what the rise of programmatic means for the ad industry in 2016