Phorm rolls out next BT trial tomorrow

When we had the government's verdict on Phorm's ad-targeting technology two weeks ago, and the Department for Business, Enterprise and Regulatory Reform had decided, in its infinite wisdom, that the service does not breach European data laws and is "legal, appropriate and transparent".

Decker defends Google-Yahoo pact: sensible, yes, but too little, too late?

With the Justice Department considering whether to look more deeply into the Google/Yahoo search ad pact for potential antitrust violations, Google has been aggressively mounting a public relations campaign defending the tie-up.

Diesel unveils porn ad for 30th birthday

Diesel is celebrating its 30th birthday with a risqué ad that merges a montage of 1980s porn films with cartoon animations. By Mark Sweney

Downturn will hit online ad growth, says report

The growth in online advertising will dramatically slow this year due to the economic crisis, according to a PWC report. By Richard Wray

Mobile big five band together on ads

The five biggest mobile operators have struck a ground-breaking deal with the Internet Advertising Bureau to develop the mobile ad sector. By Mark Sweney

Microsoft ad campaign: I’m a PC, declared with pride

Microsoft has launched the post-Seinfeld stage of its global ad campaign with a series of 'I'm a PC' TV spots, in an attempt to to beat Apple at its own game. By Mark Sweney

Google joins world brands’ top 10

Google, the search engine that revolutionised the media, has joined the elite list of global brands, which includes Coca-Cola and Toyota. By Owen Gibson

Microsoft and Seinfeld part company

Microsoft has bid goodbye to Jerry Seinfeld for the next stage of its $300m global advertising campaign. By Mark Sweney

EU steps into row over Google ads deal with Yahoo

European regulators are investigating an online advertising deal brokered between Google and Yahoo following news of a similar US inquiry. By Bobbie Johnson

LinkedIn launches advertising network

Business social networking site LinkedIn has created an advertising network to let partner publishers identify LinkedIn users and target them across hundreds of sites. By Jemima Kiss

WAN fights Google/Yahoo ad deal

The World Association of Newspapers has written to European and North American competition regulators opposing the online search advertising deal between Google and Yahoo. By Mark Sweney

Levi’s to premiere ad campaign online

Levi's 'living life unbuttoned' global TV campaign, in which attractive young people take off their jeans, is to get an online debut. By Mark Sweney

Up close and personal

A face recognition system that suggests what cakes you should buy and a device that recognises what you have picked off the shelf are the latest weapons in the battle for customers. Ravi Somaiya reports

CNN unveils cross-platform audience research

CNN International is hoping to steal a march on its advertising rivals by subscribing to a Europe-wide survey on cross-platform audience behaviour. By Jemima Kiss