The Media140 conference's debate on Why Twitter can be important for brands was chaired by Kieron Matthews, the marketing director of IAB.Robin Grant, managing director of We Are Social, suggested: "With the new media, there is a paradigm shift. It means, that consumers and people have all the power now. Brands need to realise that.
After three years of faltering financials, the internet company Yahoo declared that its businesses have 'stabilised' as deep cost cuts and a strategic overhaul yielded a 244% surge in quarterly profits