Elon Musk needs a name for his new digging machine – so he asked the internet. And we all know how much the internet likes naming things.
The Tesla CEO has a new venture called the Boring Company, which, rather than being a company about uninteresting things, is a tunnelling company aiming to help Los Angeles traffic by digging tunnels underneath the city.
Last week a tunnelling machine was spotted:
Probably aware of the boring puns inevitable with a name like the Boring Company, Musk asked Twitter what he should name his new toy:
Maybe Ultimate Boring Machine, the Second
— Elon Musk (@elonmusk) May 5, 2017
@reviewero By calling it "the Second", it has more credibility
— Elon Musk (@elonmusk) May 5, 2017
And the suggestions started rolling in:
@elonmusk William Burroughs
— Dana Hull (@danahull) May 5, 2017
@elonmusk Call it Digg
— Niv Dror (@Nivo0o0) May 5, 2017
@elonmusk The Elongater
— Scott Johnson (@scottjohnson) May 5, 2017
Obviously no internet naming competition would be complete without:
@elonmusk Boaty McBoatface.
— Chris Wilson-Smith (@thechrisws) May 5, 2017
@elonmusk Bory McBoreface
— WIRED Germany (@WIRED_Germany) May 5, 2017
@elonmusk Borey mcBoreface
— Owen ⚡️ (@ow) May 5, 2017
Don’t expect a variation on this theme to win, though:
@hunterbarnes144 Been done
— Elon Musk (@elonmusk) May 5, 2017
But most importantly, it was a chance for Twitter to nerd out a bit:
@elonmusk Jeff pic.twitter.com/KtXZPTUwyX
— Darius Benson (@MrLegenDarius) May 5, 2017
@elonmusk How about 'moley moley moley'? pic.twitter.com/iF3vde9i1K
— Paul Bailey (@paulmarkbailey) May 5, 2017
@elonmusk "Andy Dufresne" (Shawshank Redemption)
— Cameron Rad (@cameronrad) May 5, 2017
@elonmusk David Attenburrow
— Prestige Clips 👑 (@PrestigeClips) May 5, 2017
Musk certainly dug himself a hole with that one.