What are your favourite websites?

Alastair Campbell and me share a passion, and it's not Tony Blair. It's the Burnley FC website (claretflag.com), where I spend half my time insulting Blackburn Rovers fans. All my favourite websites are football related, which is quite sad, but I also like MediaGuardian.co.uk so I can keep track of the impending demise of the Express newspaper.

What was your last online purchase?

A book by James Ellroy from amazon.com. I work in a very rough part of Manchester, so the less time I spend shopping outside the better.

Ever been in a chatroom?

Yes, but only on a professional basis through work. I find that people aren't educated enough to enthral me in a chatroom. In any case, I crave peace and quiet, not chat.

What was your last technological faux pas?

I ordered a £5,000 water feature for the reception area of my office, but it had to be destroyed because water was leaking out of it and nearly blew up our computer system.

What news source do you use on the web?

I'm more of a Teletext man. Most news websites aren't organised enough for me.

What is the most useful website?

ananova.com which puts a lot of Press Association material out, which in turn gives me ideas of what to put in the paper, or not. Generally we like pictures of topless women and football results. Too much news puts the readers off.

What kind of website is least likely to succeed?

Anything without sex or gambling.

What is the least useful site?

purple.com which is just a purple page for people who like purple.

Do you use a screensaver?

Yes, the Burnley Football club badge.

What do you find the most irritating thing about the net?

The time it takes to look at anything. Ultimately that's the problem so I'd just rather watch television. Simple as that.

Do you still use old media?

All the time, but I don't get a lot of pleasure from newspapers because I'm in the business and most of them bore me to tears. There's not enough invention. The Sun is so dull and predictable - if I had half their promotional budget, I'd be selling millions! Nowadays, if newspapers were musicians, they'd be Elton John and Cliff Richard. I'm waiting for punk to arrive.

• Tony Livesey is managing director of Sport Newspapers Ltd which recently launched stripnews.co.uk

Interview by Nicola Norton