The BBC has confirmed the new controller for bbc.co.uk, appointing Seetha Kumar to lead editorial strategy and development for the website.

Kumar's new role was created following a BBC Trust review of the corporation's website, which, it concluded, lacked editorial direction and strong management.

She will chair a new bbc.co.uk board and, alongside new FM&T chief operating officer Kerstin Mogull, will be responsible for the website and its strategic and editorial development.

Kumar joined the BBC in 2005 and has been director for crime and health documentaries and head of lifeskills for television.

She will report to FM&T director Erik Huggers, who said Kumar had "proven experience in working collaboratively to deliver major projects which can exploit the scale of the BBC".

Kumar is moving from her role as head of BBC HD, a post in which she will be replaced by Danielle Nagler.

The current BBC internet controller, Tony Ageh, is also switching roles. He is thought to be moving to the BBC's Archive project, being led by BBC2 controller Roly Keating.

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· This article was amended on Monday September 8 2008. We previously said Seetha Kumar would be replaced in her role as head of BBC HD by Daniel Nagler, when we should have said Danielle Nagler. This has been corrected.