Rupert Murdoch's News Corporation is to launch a number of apps on the Xbox 360 allowing paid subscribers access to TV shows, news and video content from brands including Fox and the Wall Street Journal.
News Corporation intends to launch the apps on Microsoft's Xbox Live platform for users who sign up for its Gold subscription package, which costs £39.99 a year.
News Corporation said video content from the Fox apps – for Fox News as well as the main Fox TV channel – will include access to primetime shows such as Family Guy, Glee, The Simpsons and House.
However, access will only be granted to Xbox Gold subscribers who are also "authenticated sucbscribers of participating cable and satellite television distributors".
The Wall Street Journal will be launched with an app called WSJ Live offering up to four hours a day of live programming from across the newspaper's digital network of websites.
This will include the content from the core WSJ website, Dow Jones Newswires, Barron's, MarketWatch, SmartMoney and the technology and media blog AllThingsD.com.
Users will be able to access seven half-hour live shows, news updates and coverage of special events. There will also be 2,000 videos per month available of archive on-demand content.
The app for IGN – which includes gaming site IGN.com and lifestyle site AskMen.com – will include reviews, gameplay videos and live streams as well as access to shows such as The Daily Fix.
"As we continue to find new ways to deliver content to consumers, this partnership with Xbox Live enables our viewers to experience News Corp's leading media brands in an entirely new and innovative environment," said the News Corporation chief digital officer, Jon Miller.
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